Varese Retail / Lectures

LECTURES

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SPEAKER PROFILE –  ALBERTO SERRENTINO

Advisor, board member, author, and speaker. Founder of Varese Retail, a retail strategy, digital transformation and thought leadership boutique based in Brazil. He has over 35 years of experience in the retail and consumption industries, and serves on several boards of directors, and innovation committees of various retail companies. As an international speaker, he has made over 800 presentations, including 21 editions of the National Retail Federation’s Annual Convention (NRF Big Show). He authored/ co-authored 9 books, over 300 articles. Appointed as a Top Retail Expert 2024 by RETHINK Retail.

LinkedIn: https://www.linkedin.com/in/alberto-serrentino-4588691/

IDIOMAS

English

Portuguese

Italian

Spanish

SUBJECTS AND TOPICS COVERED

Retail, Transformation and Leadership

  • The new landscape for retail businesses
  • Technology, optimization and transformation
  • The AI Explosion
  • The store as a hub
  • Content and retail media
  • Culture and leadership
  • ESG

China, Business Ecosystems and Retail Transformation

  • The great digital China
  • The evolution of the business ecosystems
  • Artificial Intelligence
  • Content-driven commerce
  • Cross-border ecommerce
  • ESG

THE BRAZILIAN RETAIL MARKET: TRENDS AND PERSPECTIVES

  • Brazilian economy outlook
  • The Brazilian retail market: evolution, challenges and perspectives
  • Demographics, concentration and regionalism
  • Digital transformation
  • Main segments highlights

LECTURES AND SPEECHES MADE BY ALBERTO SERRENTINO

Videos of lectures

Presentation on AI in Retail at NRF 2025

Insights from our India immersion

Insights from our China immersion

RETAIL MEDIA AND DATA MONETIZATION – NRF2024 – ALBERTO SERRENTINO

The Future of the Store: it’s not the customer who goes to the store, it’s the store that goes to the customer

Insights – China

China: Innovation, Ecosystems, New Retail and Covid19 – Alberto Serrentino

Store of the Future: Physical Retail’s Role and Strategy – NRF 2020

International Events and Clients

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  • kimberly
  • kikilab_palestra
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  • matel
  • nike
  • promotica_palestra
  • shottalk
  • universal
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  • kellogg
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Retail Companies in Brazil

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  • casa&video_palestra
  • c&a
  • carrefour_palestra
  • cassol_palestra
  • ciahering_palestra
  • cobasi2
  • colcci
  • capodarte
  • covabra_palestra
  • costa_atacadao_palestra
  • dia_palestra
  • dufry
  • dumond
  • gazin
  • grazziotin_palestra
  • boticario_palestra
  • GPA
  • grupo_nos_palestra
  • grupo_ornatus
  • grupo_big_palestra
  • havaianas_palestra
  • hope
  • hortfruti_palestra
  • ipiranga
  • lupo
  • marisa
  • MartMinas_palestra
  • matel
  • mont_blanc_palestra
  • nissei_palestra
  • panvel
  • paqueta
  • pernambucanas
  • portobello_palestra
  • reidomatet_palestra
  • rchlo_palestra
  • renner
  • tok&stok_palestra
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  • usaflex_palestra
  • via_palestra
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Manufacturers, Service Providers, IT, Shopping Centers and Brand Owners in Brazil

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  • bradesco
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  • brmalls_palestra
  • ccp
  • cielo_palestra
  • cna
  • dm9ddb
  • dotz
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  • globo_palestra
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  • gsk_palestra
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  • guarapes_palestra
  • hapvida
  • hypera_palestra
  • ibm
  • itau
  • kibon_palestra
  • loreal_palestra
  • losango
  • Kyndryl_palestra
  • matel
  • mercedes_benz
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  • p&g
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  • sap
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Events and Associations in Brazil

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  • conarec
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  • expo_disney
  • expopostos
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  • feninger
  • fe23_palestra
  • gs1_palestra
  • infovarejo
  • movelsul
  • pharmanager
  • SAP_forum
  • sebrae_palestra
  • sindicom
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  • veb_palestra
  • vtex_day_palestra

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