LECTURES

SPEAKER PROFILE –  ALBERTO SERRENTINO

Alberto Serrentino – founder of Varese Retail, he has over 30 years of experience in the retail and consumption industries. As a consultant he lead over 150 projects, advising several leading Brazilian and international retail organizations. Author of the book Brazil and Retail: Strategic Thoughts, he also authored and co-authored 7 books and published over 300 articles.

As an international speaker, he has made over 450 presentations, including 14 editions of the National Retail Federation’s Annual Convention. He served as an invited professor at the Fundação Getúlio Vargas’ business school and is a board member of the Brazilian Retail Consumption Society (SBVC) and other companies.

IDIOMAS

English

Portuguese

Italian

Spanish

SUBJECTS AND TOPICS COVERED IN VARESE RETAIL’S PRESENTATIONS – ALBERTO SERRENTINO

The Brazilian Retail Market: Trends and Perspectives

  • The Brazilian retail cycles
  • The Brazilian market scenario, challenges and perspectives
  • Facts and figures about the Brazilian retail market
  • Main segments analysis – grocery, consumer electronics/ appliances, fashion, DIY, drugstores
  • Concentration, internationalization, ecommerce, franchising and shopping centers.
  • Demographics and regional differences
  • Digital transformation

Retail, Transformation and Digital Leadership

  • Retail transformation
  • Digital transformation
  • Digital culture
  • The future of the store
  • Technology and innovation
  • Purpose, culture and digital leadership
  • Insights from ecommerce, retail and ecosystems in China

China: New Retail, Ecosystems and Innovation

  • The Chinese market
  • Ecosystems
  • Data obsession
  • New Retail
  • Digital payments

LECTURES AND SPEECHES MADE BY ALBERTO SERRENTINO

Videos of lectures

NRF – 2018

SuperForum DM Card – 2018

Retail Tech Forum

BOTICÁRIO GROUP – 2018

BR Week – 2017

International events and clients

Brazilian Retail Companies

Brazilian Manufacturing, Service Providers, IT, Shopping Centers and Brand Owners

Brazilian Events and Associations

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